Katie Dobyns

About Katie Dobyns

I am currently employed as a Senior Integration Manager at Crosby Marketing Communications in Annapolis, Maryland. I have more than seven years of agency experience, with vast knowledge and skills that range from project management, client relations, brand development/strategy, public speaking, social media, copywriting, and more. I lead communication campaigns through an account management, client management, and brand strategy role, managing cross-functional teams to ensure success of our initiatives, through research, strategy, and content development, to execution, analysis, and reporting. I graduated from Towson University in 2017 with a bachelor’s degree in Mass Communications, concentrating in PR and Advertising.

Experience

1. Senior Integration Manager

   Crosby Marketing Communications

   May 2022 — Present · Annapolis, MD, US

   Leads communication campaigns for our federal government contract through a project management, client management, and brand strategy role- Manages cross-functional internal teams, including creative, social, digital, editorial, public relations, and media buying teams, while serving as primary client POC to ensure the success of communications initiatives and brand strategy- Maximizes success of brand communication through research, strategy, and content development to execution, analysis, and reporting- Strategizes, manages, and develops content for various channels, such as website, social media, event activations, email, and print.

Education

• Towson University

  Mass Communication: Public Relations and Advertising

  2013 — 2017