Kati Schmidt
Communications leader, project manager and thought partner, media relations professional, and hype beast
- Role
- Director of Communications at National Parks Conservation Association
- Location
- Oakland, CA, US
- LinkedIn followers
- 500 followers
About Kati Schmidt
Communications expert with a heart for advancing positive environmental and human-focused changes, through developing and overseeing creative, content-rich campaigns.Leading communications for the western United States and national visitation and wildlife campaigns with the 100-year old National Parks Conservation Association. Throughout my career, I’ve worked alongside C-Suite members and across-departmental internal and external colleagues of all levels to help build community and achieve goals, through strategic communications.
Experience
Director of Communications
National Parks Conservation Association
Jul 2018 — Present · Oakland, CA, US
Working alongside leaderships and cross-departmental colleagues of all levels to build community and power to support NPCA, a Washington, D.C-based 100+ year old nonprofit, nonpartisan organization with more than 1.7 million members and supporters. Managing strategic communications and outreach for national wildlife and park visitation campaigns, along with regional and issue-based teams across the western United States. Honoring NPCA’s core values of diversity, inclusion, justice, and equity by working with internal and external partners to advance access, protections, and representation, within and outside of national parks and surrounding communities. Managing and mentoring staff across the 25+ member Communications department, including the western Communications Manager. Managed and worked alongside contractors including communications firms, creative agencies, along with associated budgets, RFPs and internal production teams.
Education
California State University, Chico
Bachelor's, Communications, Journalism, Public Relations
1997 — 2001
Skills
- Nonprofits
- Research
- Crisis Communications
- Editing
- Strategic Communications
- Event Planning
- Social Media
- Community Outreach
- Community Development
- Newsletters
- Public Speaking
- Social Networking
- Advertising
- Public Relations
- Media Relations
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