Kathy G. Colon Hernandez
Founder & CEO, Nova Lux | Wellness Real Estate Platform | NYC & Caribbean Development | Hospitality, Residential & Experiential Assets | Capital Partnerships
- Role
- Contributing Writer at Hotelexecutive
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Kathy G. Colon Hernandez
Kathy Colon is the Founder & CEO of Nova Lux, a healthcare-anchored real estate and hospitality platform developing wellness-driven residential, experiential, and community assets across NYC and the Caribbean.With more than 20 years operating at the intersection of healthcare, public health, and enterprise innovation, Kathy brings a differentiated approach to the built environment — integrating healthcare, longevity, and lifestyle into investable real estate and hospitality models.Nova Lux focuses on:• wellness-driven residential and hospitality developments• healthcare-informed community design• branded experiential assets and operating platforms• investor-aligned projects across urban and coastal marketsHer background includes senior leadership roles at Microsoft, IBM, where she led healthcare strategy, digital transformation, and enterprise partnerships with health systems, payors, and Fortune 500 organizations, structuring multi-million-dollar initiatives and large-scale implementations.Kathy holds an MBA and MPH and is recognized for bridging healthcare, business strategy, and real estate development to create scalable platforms that drive both financial performance and population well-being.She works with developers, investors, and institutional partners to advance the next generation of healthcare-integrated communities and wellness infrastructure.
Experience
Contributing Writer
Jan 2025 — Present · New York, NY, US
Contributing thought leadership on luxury wellness, holistic hospitality, and elevated living. Work explores how intentional design, conscious leadership, and wellbeing integration redefine guest experiences and create sustainable brand value within the global luxury sector.
Education
Brown University
Master of Business Administration (MBA), Marketing and Corporate Strategy
IE Business School
Master of Business Administration (M.B.A.), Entrepreneurship and Innovation
St. John's University
B.S., Communication Arts, Advertising
Columbia University
Master’s Degree, Health Policy And Managaement
2013 — 2015
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