Kathy Arun

About Kathy Arun

As a graduate of Rutgers Business School with a BS in Business Analytics & Information Technology, I\'ve cultivated a strong foundation in data analytics and its real-world business applications. My passion lies in leveraging digital marketing strategies to drive sustainable growth for organizations with inspiring missions and values.I\'ve used my skills at nonprofits, startups, and companies prioritizing ESG initiatives, each reinforcing my commitment to purpose-driven business growth. I\'m currently channeling this expertise as a Growth Marketing Specialist at Kognitic, an innovative AI-driven insights platform that\'s transforming commercial strategy and business development in the life sciences industry. In this dynamic role, I spearhead various digital marketing initiatives, including social media campaigns, SEO optimization, PPC advertising, CRM/email marketing, and client-focused projects.My unique background, bridging data analytics with mission-driven marketing, allows me to approach challenges with both analytical rigor and creative insight. I\'m passionate about using these skills to create meaningful impact and drive forward-thinking business strategies.Outside of work, I enjoy painting on water bottles and vinyl records, playing Valorant, or running in my local park. I am interested in experiences related to marketing analytics, digital content creation, and data analytics, and I\'m always open to having conversations with interesting people and learning new skills and perspectives. See more of my work here: https://tinyurl.com/kathyarun

Experience

1. Senior Client Delivery Associate

   NewtonX

   Jul 2025 — Present · New York, NY, US

Education

• Marlboro High School

  Business

  2015 — 2019

• Rutgers Business School

  Bachelor of Science - BS, Business Analytics & Information Technology