Kathryn Wilson Luttner

Head of Yum!\'s Newsroom — I\'m eternally curious about my colleagues\' work and have the opportunity to share it with you.

Role
Senior Manager, Corporate Communications at Yum! Brands
Location
Louisville, KY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kathryn Wilson Luttner

I am an editor with 20 years of experience. I have interviewed survivors of Saddam Hussein\'s regime for Esquire, overseen email marketing for the start-up CouponAlert.com, written ecommerce copy for Google Offers, covered the Video Music Awards for MTV.com, penned Q & As with Fortune 500 CMOs for Campaign US and more. I have also managed teams of writers and their budgets, created websites from scratch as well as led social media campaigns for companies as large as Microsoft. Previously, I focused on contributor networks, co-building The Community for Entertainment Weekly, garnering an average of 1 million unique visitors per month, eliciting 100 percent month-over-month average growth (in both UVs and PVs) since launch, and boasting 8 million page views in nine months. At Cambio, I single-handedly expanded Col[lab] to include more than members worldwide, giving young girls the chance to blog and vlog for the first time.Today, I serve as the head of the newsroom for the world\'s largest restaurant company, Yum! Brands. Here, I serve as the in-house journalist, working across both internal and external communications teams in order to advance our corporate narrative through stories about our brands, KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, as well as executive communications.To view my work, please visit

Experience

  1. Senior Manager, Corporate Communications

    Yum! Brands

    Jul 2022 — Present · Louisville, KY, US

Education

  • The University of Texas at Austin

    Bachelor

  • The University of Texas at Austin

    Bachelor of Science

Skills

  • Magazines
  • Creative Writing
  • Community Development
  • E-Commerce
  • Social Networking
  • Multimedia
  • Storytelling
  • Blogging
  • Community Management
  • Wordpress
  • Online Publishing
  • Content Management
  • Web Analytics
  • New Media
  • Video
  • Copy Editing
  • Social Media
  • Digital Strategy
  • Ap Style
  • Writing
  • Web Content
  • SEO
  • Google Analytics
  • Editorial
  • Internal Communications
  • News Writing
  • Staff Development
  • Publishing
  • Web Content Management
  • Copywriting
  • Journalism
  • Content Development
  • Newsletters
  • Online Journalism
  • Video Production
  • Press Releases
  • Digital Media
  • Content Strategy
  • Cms
  • Editing

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Kathryn Wilson Luttner — Senior Manager, Corporate Communications at Yum! Brands in Louisville, KY, US | Unifers