Kathryn Young
Insights Consultant and Senior Research Director at Glass
- Role
- Consultant and Senior Research Director at Glass
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
Experience
Consultant and Senior Research Director
Nov 2019 — Present · Atlanta, GA, US
Glass (formerly Gauge Insights) is a full-service market research consultancy dedicated to putting the consumer first in the decision-making process. How? By pairing our deep knowledge of business and research models with a proprietary platform and marketplace of services that makes it fast, transparent, and affordable to not only obtain data but create compelling consumer insights.Want great thinking? Our industry experience and pairing of business with research models means we can craft an approach that meets your business and learning needs.Ready to DIY? Our survey platform connects you with your target audience via seamless integration of 30MM partner panelists, including vetted B2B audiences.Ready to take your insights discovery process to the next level? Let\'s chat!
Education
University of Virginia
Bachelor of Arts (B.A.), Mathematics and Psychology
1983 — 1987
Texas McCombs School of Business
MBA, Marketing
1990 — 1992
Skills
- Consumer Insight
- Brand Management
- Consumer Behavior
- Competitive Intelligence
- Market Research
- Customer Insight
- Brand Equity
- Shopper Marketing
- Consumer Behaviour
- Competitive Analysis
- Global Marketing
- Brand Development
- Segmentation
- Trade Marketing
- Consumer Products
- Product Innovation
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