Kathleen Szot-Fritz
Marketing and Communications Expert; Brand Builder
- Role
- Content and Communications Manager at ikeGPS
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Kathleen Szot-Fritz
15+ years of experience in agency and in-house marketing, communications, public relations and advertising. Passionate about creative, purpose-focused storytelling.Strengths: messaging development; earned and paid media strategy; brand and reputation management; media and influencer relations; content marketing; social media strategy; community outreach; design leadership; project and team leadershipOther notable characteristics: relationship builder; design snob; change champion.
Experience
Content and Communications Manager
Feb 2024 — Present
I lead IKE\'s content creation strategy, with a goal of reaching and influencing targeted audiences in the electric utility, telecommunications and engineering sectors. My role incorporates product marketing, thought leadership, marketing channel management, website development, media and influencer relations, social media strategy, public speaking/presentation and internal communications.
Education
Notre Dame Study Abroad Program/John Cabot University
Economics
2006 — 2006
University of Notre Dame
Bachelor of Arts, Economics and Art History
2003 — 2007
Skills
- Fundraising
- Marketing Strategy
- Social Media
- Strategic Communications
- Television
- Event Management
- Crisis Communications
- Nonprofits
- Event Planning
- Radio
- Strategic Planning
- Corporate Communications
- Public Speaking
- Program Development
- Project Planning
- Leadership
- Advertising
- Press Releases
- Integrated Marketing
- Marketing Communications
- Direct Mail
- Community Outreach
- Community Development
- Marketing
- Project Management
- Copywriting
- Journalism
- Editing
- Public Relations
- Internal Communications
- Media Relations
- Newsletters
- Social Media Marketing
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