Kathleen Snyder
Digital Transformation I Healthcare I Marketing I HIT I GTM & Launch Expert I Driving Growth & Innovation
- Role
- Managing Director - Clinical at Visible Efficiency, Llc
- Location
- Hampton Roads, VA, US
- LinkedIn followers
- 500 followers
About Kathleen Snyder
A proven global healthcare technology marketing leader with over 15 years of experience in strategy, product marketing and management, launches, and operations. Recognized for strong leadership skills and a track record of success across both Fortune 10 companies and entrepreneurial organizations.My extensive clinical expertise in the acute care market has driven the conception, negotiation, and deployment of innovative solutions that generate revenue and strengthen customer relationships. Skilled in general management with demonstrated success in leading cross-functional teams. Acute Care & Clinical Workflows Healthcare Marketing & Go-To-Market Strategies Clinical Monitoring & Alarm Management HIT/ EHR/ Medical Devices HW, SW, SaaS P&L Management Product Marketing & Product Management Content Development & Brand Development Competitive Intelligence & Trend Analysis Project Management & Product Strategy Team Leadership Value Propositions & Business Cases Voice of Customer Sales Enablement / Solution Selling
Experience
Managing Director - Clinical
Aug 2015 — Present · Nashville, TN, US
Driven clinical leader co-founded consulting company focused on leveraging technologies to improve operational efficiencies and process improvements for healthcare systems, and corporate GTM strategies.Directed clinical workflow analysis and optimization strategies for healthcare system radiology department to improve operational efficiencies.
Education
Carnegie Mellon University
Healthcare Public Management Program
Point Park University
Master of Business Administration (MBA), Management and International Business
Carlow University
Bachelor of Science Nursing (BSN), Registered Nurse
Skills
- Product Launch
- Emr
- Crm
- Product Offerings
- Entrepreneurship
- Lead Generation
- Cross-Functional Team Leadership
- Training
- Sales
- Medical Devices
- Ehr
- Go-to-Market Strategy
- Business Planning
- Program Management
- Marketing
- Strategic Planning
- Management
- Healthcare Information Technology
- Electronic Medical Record (Emr)
- Market Analysis
- Product Development
- Sales Operations
- Customer Service
- Enterprise Software
- Healthcare Information Technology (Hit)
- Product Marketing
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