Kathleen Onyejekwe

Director of Brand Engagement @Gies College Of Business - University Of Illinois Urbana-Champaign

Los Angeles, CA, US
MOBILE NUMBERS
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WORK HISTORY

Apr 2023 — Present

Director of Brand Engagement @Gies College Of Business - University Of Illinois Urbana-Champaign

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EDUCATION

2012 — 2014

Louisiana State University

Master's Degree, Mass Communication

2005 — 2010

Illinois State University

Bachelor of Science (BS), Marketing Major, Spanish Minor

SKILLS

Social Media MarketingPowerpointMicrosoft ExcelIntegrated MarketingStrategic PlanningFundraisingMarketing StrategyProposal WritingProcess SchedulerEvent PlanningBusiness DevelopmentPublic RelationsChange ManagementMicrosoft WordTeam LeadershipLeadershipMarketingTeam BuildingProject ManagementSocial MediaResearchMarket ResearchMicrosoft OfficeSalesProject PlanningEvent ManagementOutlookCustomer ServiceTrainingAdvertisingBudgetsRetail

ABOUT KATHLEEN ONYEJEKWE

I\'m a results-driven Brand Manager with over 10 years of experience leading high-impact marketing campaigns, overseeing cross-functional teams, and building brand engagement strategies that drive growth, consistency, and consumer connection. Currently serving as Director of Brand Engagement at the University of Illinois, I lead integrated marketing initiatives, manage licensed merchandise strategy, and direct brand engagement efforts that align with both institutional goals and audience insights.Throughout my career, I’ve executed full-funnel marketing campaigns, launched branded merchandise programs, and collaborated across departments—from creative and licensing to events and executive leadership. I bring a strategic yet hands-on approach to marketing, leveraging tools like Salesforce, Jira, and Asana to streamline operations, optimize campaign performance, and ensure delivery on time and within budget.With a Master’s in Mass Communication and a deep passion for connecting people to meaningful experiences through branding, I thrive in fast-paced, purpose-driven environments.

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