Kathleen Cassidy

Associate Director, Strategic Events & Marketing

Role
Associate Director, Strategic Events & Marketing at Cresset
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kathleen Cassidy

I specialize in creating dynamic event experiences that bring people and ideas together. At Cresset, I lead the development and execution of national and regional events that feature globally recognized thought leaders, innovators, and storytellers. My goal is to design programs that are not only educational and interactive, but also deeply resonant for the individuals and families we serve.Working closely with our marketing and creative teams, I help bring the Cresset brand to life through thoughtful touchpoints—from in-person events and virtual webinars to branding, digital, and business development campaigns. I enjoy the challenge of making every detail count and every experience memorable.I’m passionate about the intersection of hospitality, design, and strategic communication. With a background in Tourism, Hospitality, and Event Management from Indiana University, I bring both creativity and precision to everything I do, always looking for new ways to streamline, elevate, and innovate.Outside of work, I find joy in exploring new places, supporting the arts, and sharing great meals and conversations with friends.

Experience

  1. Associate Director, Strategic Events & Marketing

    Cresset

    Apr 2022 — Present · Chicago, IL, US

    Leads national and regional event programming for all Cresset teams across 12 offices, optimizing the client experience with educational, interactive and engaging events. Works collaboratively with the marketing team to develop, plan and implement Cresset’s marketing efforts. Supports Cresset’s branding and design initiatives, website and social media efforts, business development campaigns and other creative projects.

Education

  • Indiana University Bloomington

    Bachelor of Science in Recreation - Tourism, Hospitality, & Event Management

    2015 — 2018

Skills

  • Leadership
  • Microsoft Office
  • Public Speaking
  • Acting
  • Organization Skills
  • Interpersonal Skills
  • Vocal Performance
  • Marketing
  • Creativity Skills
  • Written Communication
  • Teamwork
  • Event Planning

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Kathleen Cassidy — Associate Director, Strategic Events & Marketing at Cresset in Chicago, IL, US | Unifers