Kathi Kwiatkowski

Social Media Strategist @Allspring Global Investments

Milwaukee, WI, US

Contribute to global social media strategy, including operational structure, paid and organic campaigns, content curation and creation, social listening, employee advocacy, and customer engagement. Collaborate with investment writers, channel marketing strategists, and communications team to develop our brand voice and tell the story of our brand by highlighting strengths and market differentiators. Work closely with our compliance team to tackle the challenges of social media marketing in the financial services industry. Develop paid social campaigns designed to increase awareness of our brand and products and create content that consistently beats financial services benchmarks. Designed and implemented a compliant social media ambassador program for licensed employees in the US, EMEA, and APAC regions to promote the company with personalized content and authentic representation.

University of Evansville

BS