Kathie Feng
Growth Architect | Hit 6-Figure in 120 Days via AI-Forward GTM | VC & Startup Advisor | Wharton MBA
- Role
- Investor at Gaingels
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Kathie Feng
A growth leader specialized in leveraging emerging technologies to develop market-specific, consumer-centric strategies backed by data-driven insights. I thrive riding the wave of innovation and have been advising GTM and growth/performance marketing to B2B unicorns, Venture Capital firms and F400 enterprises. Omnichannel GTM: Programmatic, SEO/SEM, social, TV (linear, addressable, CTV), OTT, OOH, radio (terrestrial and digital), podcast, content, PR & influencer, events and high-profile live sports sponsorshipDigital Analytics/Measurements:Brand awareness, retention, sales optimization via ROAS/ROI/CAC, MTA and & Speaking Engagements:Advisory network expert, product marketing consultant, advisory council member, and adjunct lecturer for growth media and digital marketing at Wharton Online Vertical Expertise—I can drive your marketing from 0-1, 1-10 and 10-100 for any of your businesses:AI, Fintech BaaS, Comptech SaaS, Consumer Banking/Financial Services, Consumer Electronics, Prosumer, Venture Capital, Ecommerce, DTC, CPG, AlcBev, Beauty, Skincare, Fashion Retail, Healthcare, AdTech, MarTech, Advertising & Media
Experience
Investor
Nov 2022 — Present
WAVE (Women Achieving Venture Equality) cohort 2024.
Education
Northwestern University
Integrated Marketing Communications
The Wharton School
Master of Business Administration - MBA, Entrepreneurship, Finance, Management
Skills
- Spss
- Sas
- Dashboard
- Omniture
- Radian6
- Google Analytics
- Google Adwords
- Segmentation
- Factor Analysis
- Linear Regression
- Logistic Regression
- Business Intelligence
- Customer Lifecycle Management
- New Business Development
- Probability Theory
- Marketing Roi
- Financial Analysis
- Web Analytics
- Brand Development
- Brand Architecture
- Social Media Marketing
- Global Marketing
- Mobile Marketing
- International Business
- Performance Measurement
- Media Management
- Advertising
- Strategic Planning
- Customer Loyalty
- Customer Acquisition
- Consumer Insights
- Market Research
- Mandarin
- Japanese
- Powerpoint
- Word
- Excel
- Customer Insight
- Public Relations
- Marketing Research
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.