Katherine Thrasher
Digital Marketing | Recruitment Marketing | Brand Content Strategist | People Connector
- Role
- Digital Marketing Manager at Eli Lilly and Company
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Katherine Thrasher
I am an energetic and purpose-driven professional with expertise in digital marketing, pharmaceutical sales, and recruitment marketing. Passionate about educating consumers and creating meaningful connections, I thrive at the intersection of innovation and collaboration—delivering strategies that elevate brands, improve patient outcomes, and attract top talent.With a Master of Business Administration (MBA) in Marketing and Global Supply Chain Management from Wayne State University, I bring a strong mix of creativity and operational excellence. My work has spanned from driving sales and consumer engagement to leading large-scale recruitment marketing initiatives at Eli Lilly, where I design and execute campaigns that strengthen employer branding and showcase career growth opportunities.I am recognized for my collaboration, keen attention to detail, creativity, and results-oriented mindset, consistently delivering solutions that exceed expectations. Whether building engaging campaigns, producing recruitment media, or fostering partnerships, I am committed to creating impact, improving lives, and driving meaningful growth for both organizations and individuals.
Experience
Digital Marketing Manager
Mar 2024 — Present · Los Angeles County, CA, US
Manages successful website launches and updates to product websites by collaborating with marketing brand teams, Information and Digital Solutions teams (Tech@Lilly), including UX, Digital Developers, SEO, SEM, Solution Engineers, quality and compliance, Medical, Legal, Regulatory, other cross-functional partners and external agency partners.Provides ongoing solutions and feedback to continuously improve the Enterprise Website Digital Engagement operating model, streamline work across the affiliate, and enable AI and data driven decisions.
Education
Wayne State University
Bachelor of Applied Science (B.A.Sc.), Logistics, Materials, and Supply Chain Management
2009 — 2011
Wayne State University
Master of Business Administration (M.B.A.), Global Supply Chain Management and Marketing
2015 — 2016
Schoolcraft College
Associate's degree, Business Administration and Management, General
2007 — 2009
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