Katherine Francis
Marketing Execution Leader | Digital Marketing Enablement | Analytics-Led Performance
- Role
- Senior Manager, Strategic Marketing at Marmon Holdings, Inc.
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Katherine Francis
I\'m a multi-faceted marketing leader with measurable and consistent accomplishments in driving market growth and firm profits. With a strong work ethic and performance-driven attitude, I provide expertise in developing and implementing successful strategies, appraising performance through data analytics and employing innovative approaches to capitalize on emerging opportunities. This approach fuels my passion for serving my clients and colleagues, furthering their growth and success. I have a proven track record of leveraging my experience and skillset to assist clients optimize their digital presence to improve brand awareness and increase new client acquisition. With years of experience in data analytics coupled with formal training in journalism, I\'m able to combine metrics with compelling content for an effective digital marketing approach that drives measurable results.I find tremendous fulfillment in building and leading effective teams, inspiring my colleagues to excel and fostering creative and empowering work environments. As a Chicago native, I believe former Chicago Bulls Head Coach, Phil Jackson, said it best:\"The strength of the team is each individual member. The strength of each member is the team.\"
Experience
Senior Manager, Strategic Marketing
Feb 2022 — Present · Chicago, IL, US
Driving competitive advantage, sustainable growth and profitability across all of Marmon’s 100+ companies by implementing best-in-class programs including Commercial Acceleration, Value Pricing, Transactional Pricing, Negotiation and Digital Marketing.
Education
The University of Chicago Booth School of Business
Executive Education
Scuola Leonardo Da Vinci, Rome, Italy
International Study Abroad
University of Illinois Urbana-Champaign
BS
Skills
- Management
- Business Development
- Strategic Planning
- Lead Generation
- Vendor Management
- Research
- Customer Relationship Management (Crm)
- Leadership
- Project Management
- Data Analysis
- Business Process Improvement
- Crm
- Consulting
- Customer Satisfaction
- Sharepoint
- Microsoft Office
- Team Leadership
- Analysis
- Microsoft Excel
- Powerpoint
- Program Management
- Business Strategy
- Business Process
- Contract Negotiation
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