Kate Shore

About Kate Shore

You’ve got to start with the customer experience and work back toward the technology, not the other way around.”—Steve Jobs—As a business strategist and leader, I relish big challenges and the process of coaching teams through ambiguity, failures, and learnings along the way. I thrive at the intersection of strategy, transformation, and innovation as it relates to consumer experience. How are you connecting to consumers? What big ideas are you working on now? What can we learn from each other?~Kate

Experience

1. Senior Director, Digital Experience for Protection Solutions

   Transamerica

   Feb 2024 — Present

   In this role, I lead the Digital Experience strategy across Life and Annuities and have been building a new enterprise-wide Customer Communication Office to streamline Transamerica\'s technical architecture, processes, content, and strategy so that we can more meaningfully connect with our customers (policyowners, participants, agents, advisors, plan sponsors, etc.) while driving efficiencies and cost-savings. In 2025, I delivered a year of meaningful business impact across Life & Annuities, driving experience transformation, measurable growth, and strong cross‑enterprise partnerships. I advanced critical modernization efforts, including an ambitious Digitization of Print roadmap, replatforming and rebranding of strategic digital portals, and delivery of new capabilities across Annuities and Life. I also emphasized simplification by successfully consolidating advisor journeys into a single Annuity portal and shaping decommissioning strategies to reduce complexity and improve usability.A strong focus on adoption, utilization, and data-driven decision-making fueled significant growth across our digital ecosystem: • Agent Home registrations up 47% • Life Access users up 90% and My Life Access users up 220% • Increased engagement across Annuity platforms, driving sustained usage gainsBeyond delivery, I played a connective leadership role across the enterprise, helping lead the formation of a new enterprise-wide Customer Communication Office, sponsoring key initiatives like Life Bill Pay, taking ownership of critical platforms, and launching new stakeholder forums to strengthen feedback loops and go‑to‑market execution. I also invested deeply in culture, mentoring leaders and fostering highly collaborative, cross‑functional teams grounded in strong values and “Best Life” behaviors.*Summary assistance provided by AI but carefully reviewed before sharing :)

Education

• Worcester Polytechnic Institute

  BS, Biotechnology with concentration in Chemistry

Skills

• Critical Thinking
• Facilitation
• Strategic Consulting
• Reporting and Analytics
• Management Consulting
• Quality Initiatives
• Patents
• Governance
• Business Process Improvement
• Invention
• Innovation Management
• Intellectual Asset Management
• Consulting
• Innovation Pipeline
• Consumer Engagement
• Internal Communciations
• Consumer Experience Design
• Creativity
• Talent Development
• Organizational Development
• Process Re-Engineering
• Data Analysis
• Consumer Experience
• Product Innovation
• Workshop Facilitation
• Healthcare
• Compliance
• Strategic Planning
• Executive Support
• Project Management
• Change Management
• Intellectual Property
• Customized Innovation
• Product Development
• Strategy
• Innovation
• Global and Emerging Markets
• Accelerator Programs
• International Business
• Opportunity Development