Kate Rominger
Insights & Marketing at Lipton Teas & Infusions
- Role
- Consumer and Market Insights (Cmi) Manager - North America at LIPTON Teas and Infusions
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Kate Rominger
I turn consumer insights into marketing strategy, innovation, and cultural impact. With experience across CPG (with a focus on food & beverage) as well as music & entertainment, I specialize in trend forecasting, strategic storytelling, and product innovation to help companies and brands anticipate what’s next.I’ve led research that shapes brand positioning, product launches, and audience engagement, working at the intersection of data, creativity, and business impact. My background also includes advertising innovation, where I developed media strategies and consulted on emerging trends for Fortune 500 brands across consumer goods, health and wellness, and luxury. Passionate about culture, media, and brand evolution, I thrive on translating insights into bold strategies that drive growth.
Experience
Consumer and Market Insights (Cmi) Manager - North America
Mar 2024 — Present · New York, NY, US
Market lead for consumer insights for all brands: Lipton, TAZO, Pukka, PG Tips.
Education
The University of Texas at Austin - Red McCombs School of Business
Business Foundations Program
The University of Texas at Austin
Bachelor of Science (B.S.)
The College of Global Studies at Arcadia University
Arcardia in London Summer Program
Upright Citizens Brigade Training Center
Improv
2021
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