Katerina Shineleva
- Role
- Marketing Strategist at Campus Technologies Inc
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Katerina Shineleva
RESUME: - 15+ years of deep-dive experience in…
Experience
Marketing Strategist
Nov 2014 — Present
BEYOND JUST AN INTERNET PROVIDER: At Campus Technologies, we understand the needs of your student housing residents in terms of today’s internet technology and connectivity. Campus Technologies is not a cable company or an ISP, but your technology partner. We work for you, not somebody else. WE DO IT ALL: From design through operational management, we do as much or as little as you need. Partner with us 28•••87 CampusTechnologies.com - • Foundation and development of Marketing department and Marketing efforts within technology applied in MultiFamily and Student Housing sector. • Inbound marketing through blogs, video, e-newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing. • Creation, planning, and management (including handling mailings) of direct marketing campaigns and campaigns response measurements. • E- and mailing lists creation. • Web presence management. • Telemarketing on B2B arena. • Websites redevelopment, creation, setup (incl. SEO), and management. • SMM (social media marketing): communication and interaction with customers and prospects via social media platforms. • Marketing communications planning and development of communications material, such as brochures, newsletters, white papers, and more. • Brand creation and brand awareness. • Tradeshows and educational conferences: attendances as speaker and as a vendor (incl. exhibition booth, giveaways, sweepstakes, and so on) with extensive travel coordination for the team, sponsorship, and so on.
Education
Hunter College
BA, English Language Arts, Psychology
2002 — 2006
AGI
Certification, Adobe Flash, HTML
2009 — 2009
Hunter College
Bachelor of Arts (BA), English/Language Arts Teacher Education
2001 — 2005
City Tech, CUNY
Communication Design, Design and Marketing
New York City College of Technology
BA, Communicational Design
2008 — 2010
Skills
- Branding
- Adobe Creative Suite
- Corporate Identity
- Blogging
- Advertising
- Html
- Creative Direction
- Creative Strategy
- Event Planning
- Microsoft Office
- Video
- Trade Shows
- User Interface Design
- Editing
- Digital Media
- Email Marketing
- SEO
- Css
- Final Cut Pro
- Analytics
- Digital Marketing
- Leadership
- Newsletters
- Public Relations
- Photography
- Powerpoint
- Art Direction
- Adobe Acrobat
- Brand Development
- Project Management
- Indesign
- Direct Marketing
- Video Editing
- Online Advertising
- Direct Mail
- Branding
- Online Marketing
- Social Networking
- Graphic Design
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