Kate Northey

Global Director of Social Strategy & Publishing at Nickelodeon | Clios Award Winner | Ex-Paramount, CBS, NBC

Role
Global Director of Social Strategy & Publishing, Kids & Family at Nickelodeon
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kate Northey

Throughout my 12+ years in social, digital, and brand marketing, I’ve built data-driven strategies that tell compelling stories and fuel both brand and business growth. At my core, I’m a collaborative problem solver, a data-driven strategist, and someone who thrives on turning big ideas into actionable plans. I excel at balancing creative vision with operational discipline, ensuring every strategy is both inspired and executable.As a leader, I focus on developing talent, driving performance, and creating high-achieving teams that consistently exceed expectations. I foster a culture of accountability, transparency, and empowerment, ensuring every team member is set up for success and can thrive in a fast-paced, ever-evolving environment.

Experience

  1. Global Director of Social Strategy & Publishing, Kids & Family

    Nickelodeon

    Sep 2024 — Present · Seattle, WA, US

    Spearhead global social strategy and craft campaigns to captivate family audiences. Working on iconic franchises like Dora and PAW Patrol, I\'ve expanded brand reach and enhanced audience engagement.Managing a global team, I optimized operational efficiency through a streamlined asset localization and publishing workflow, enabling consistent, high-impact content delivery across regions. This cross-functional collaboration has resulted in maximized content value and improved processes.

Education

  • University of Wisconsin-Madison

    Journalism, Mass Communications

    2009 — 2013

  • UCLA Extensions Writing Program

    Television Writing

    2013 — 2013

  • Willstatter-Gymnasium, Nurnberg, Germany

    High School

    2008 — 2008

Skills

  • Final Cut Pro
  • Broadcast Journalism
  • Strategic Planning
  • Video
  • Digital Media
  • Strategic Communications
  • Snapchat
  • Integrated Marketing
  • Voice Over
  • Producing
  • Event Planning
  • Simmons
  • Journalism
  • Editing
  • Blogging
  • Advertising
  • Marketing Strategy
  • Microsoft Office
  • Facebook
  • Painting
  • Social Media
  • Storytelling
  • Instagram
  • On-Camera Reporting
  • Writing
  • Broadcasting
  • Public Relations
  • Indesign
  • Wix
  • Mintel
  • Social Media Marketing
  • German
  • Marketing
  • Photography
  • Audacity
  • Imovie
  • Interviews
  • Video Production
  • Entertainment
  • Broadcast

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Kate Northey — Global Director of Social Strategy & Publishing, Kids & Family at Nickelodeon in Seattle, WA, US | Unifers