Kate Nenos
Marketing Consultant
- Role
- Chief Marketing Officer at Beesmart Rx
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Kate Nenos
I have developed hundreds of online promotions for some of the most prominent retail brands in the world, including The Coca-Cola Company, PepsiCo, Mondelez, Mars Chocolate, Monster Energy, The Hershey Company, Conagra Foods, General Mills, Kuerig Dr Pepper, Snyder\'s-Lance, and more. In the early days of social media retail promotions I developed a process called the Social Path to Purchase—which guides consumers toward retail purchases based on their geography, demography, and predisposition for product preference. Using the Social Path to Purchase, I set the strategy for the launch campaign of Monster Energy\'s most successful flavor debut, second to the original flavor. My Social Forces journey wildly exceeded my expectations-in a few short years, taking me from mid-level, midsize market art director to negotiating millions of dollars worth of creative contracts for some of the world\'s biggest brands. Along my journey, I had the opportunity to go back to school for traditional education in operational management and entrepreneurship. These two executive MBA\'s were some of the most valuable investments I made in myself other than founding Social Forces. After the 10th year of running the agency, I found myself in an incredibly fortunate position to exit Social Forces. Semi-retirement from agency life has allowed me to take the insights I’ve learned from a decade of promoting enterprise brands and use them to help grow emerging brands.
Experience
Chief Marketing Officer
Jan 2021 — Present · Tampa, FL, US
BeeSmart Rx is a PharmTech startup prescription medication price-finding tool that unites patients with local, independent pharmacies using technology that fosters convenience and price transparency for patients, while supporting local businesses. Prescribers use BeeSmart Rx to enhance patient satisfaction, encourage adherence, and improve clinical outcomes.
Education
International Academy of Design and Technology (IADT)
Advertising
Roger Williams University
Organizational Leadership
Babson College
Entrepreneurial Leadership
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