Katelyn Mann

About Katelyn Mann

I am a results-driven AEC Marketer with a proven track record of success in elevating…

Experience

1. Marketing Manager

   Alston Construction

   Jul 2019 — Present · Houston, TX, US

   Strategic Planning: Develop and execute marketing plans aligned with the company\'s overall business goals and objectives.Brand Management: Manage and enhance the company\'s brand image within the construction industry through effective branding strategies.Content Creation: Develop compelling and relevant content, including case studies, whitepapers, and presentations, to showcase our expertise and differentiate us in the market.Digital Marketing: Oversee digital marketing initiatives, including website optimization, SEO, SEM, and social media campaigns to maximize online presence and engagement.Campaign Execution: Plan and execute integrated marketing campaigns, both online and offline, to generate leads and increase market share.Market Research: Stay informed about industry trends, competitor activities, and market demands to identify opportunities for growth.Collaboration: Work closely with the sales team, project managers, and other stakeholders to ensure marketing efforts align with sales objectives and project timelines.Event Management: Coordinate and participate in industry events, conferences, and trade shows to enhance brand visibility and build industry relationships.Proposal Writing: Collaborate with project managers and subject matter experts to create persuasive proposals for construction projects, ensuring alignment with client requirements and objectives.

Education

• University of Houston

  Bachelor’s Degree

  2010 — 2013

• University of Houston

  Bachelor of Science - BS

Skills

• Marketing
• Microsoft Office
• Time Management
• Indesign
• Photoshop
• Microsoft Word
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Adobe Creative Suite
• Customer Service
• Digital Media
• Social Media
• Management
• Advertising
• Facebook
• Dreamweaver
• Illustrator