Katelyn Matheny
SVP of Marketing, Operations and Analytics @Freeman Company
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WORK HISTORY
SVP of Marketing, Operations and Analytics @Freeman Company
Chicago, IL, US
EDUCATION
Bradley University
Bachelor's Degree, Advertising and Marketing
SKILLS
ABOUT KATELYN MATHENY
Results-driven and budget-conscious marketing leader with 15+ years experience in building marketing teams, spearheading strategy, cultivating demand, enabling sales and driving revenue through a diverse array of integrated marketing efforts. Experienced in both B2B and B2C marketing at startups to Fortune 500 companies, targeting a multitude of industries including: technology, healthcare, consumer goods, media, travel/transportation, energy/utilities, advertising, retail, insurance and more.Specialties include Digital Marketing, Marketing Automation, Marketing Techonology, Brand Strategy, Product Marketing, Email Marketing, Content Marketing, SEO/SEM, Demand Generation, Event Marketing and Measurement.Skills and Platform Knowledge: Marketo (Certified Expert), Adobe Suite, HTML, CSS, Hootsuite, Wordpress, Drupal, Google Analytics, Salesforce, Craft, Medallia, Braze, Bizible and many othersOne of my favorite quotes:Dear optimists, pessimists and realists,While you were all arguing over the glass of water,I just drank it.Sincerely,An Opportunist.
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