Kate S.
Marketing & E-Commerce Strategist | Brand Development | Digital & Creative Execution
- Role
- Director of Marketing at Marie Oliver
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Kate S.
I\'m a marketing, design, and production professional with 15 years of experience driving…
Experience
Director of Marketing
Jan 2022 — Present · Greensboro, NC, US
I lead brand storytelling through digital campaigns, content strategy, and social media engagement to drive awareness and revenue growth. I oversee affiliate partnerships, UX development, and drop-ship integrations while managing a team of full-time employees and freelancers. My focus is on optimizing e-commerce performance, scaling influencer marketing, and producing high-impact photo shoots that strengthen brand visibility.
Education
SKEMA Business School
Master's Degree, Luxury Fashion & Marketing
2014 — 2014
North Carolina State University
Bachelor of Science (BS), Apparel and Textiles
2005 — 2009
North Carolina State University
Master's Degree, Global Luxury Management
2013 — 2014
The University of Manchester
Exchange, Textiles
2008 — 2008
Skills
- Illustrator
- Wovens
- Fashion Design
- Brand Management
- Textile Design
- Marketing
- Textiles
- Trend Analysis
- Brand Development
- Merchandising
- Pattern
- Private Label
- Trend Forecasting
- Fashion
- Trend
- Photoshop
- Apparel
- Indesign
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