Kate Graham

Client Services Director (Paid Media & Performance) @Ppc Geeks Ltd

Senior leadership role with accountability for commercial performance, client retention, and strategic direction across high-spend paid media portfolios and performance teams.• Owned £100k+ monthly media investment across ecommerce and lead generation, aligning spend with revenue, margin and growth targets rather than just platform metrics • Transformed QBRs into forward-looking commercial planning sessions, strengthening client relationships and improving retention • Led and developed a performance team through organisational change, maintaining delivery while raising standards and embedding more structured testing and clearer communication • Stay close to key accounts, getting into the detail to guide strategy, sense check direction and support the team in driving performance, as well as stepping in to resolve more complex issues when needed