Kate Crowley

Owner and Full-time Consultant @Crowley Communications

Phoenix, AZ, US

Selected client profiles: Arizona Gives Day & Alliance of Arizona Nonprofits: • Set a record for single-day fundraising of $6.1M in April of 2020, and again with more than $7M in 2021. Created PR and social media systems to boost growth, member communication, and function. TheaterWorks • Assisted in Covid pivot to create the only live theater (distanced) in the state of Arizona during the pandemic. The production of \"Curiouser & Curiouser\" is an immersive theater production with many sold out runs! The org contracted again for \'21-\'23 as marketing director Cara Romero Photography: • Artist management services for museum-collected artist Director of Marketing for Arizona Musicfest: • Increased revenue growth by 60% sales over 3.5 years with the organization Director of Marketing Communications, Arizona Theater Company: • Increased subscription sales by over 16% and increased single tickets by 45%. Increased: contributed income by 18%; subscriber base by 19%, single sales by 50%. Boosted the organization’s earned income by almost $1 million over the previous two years • Created a detailed revenue reporting system structure and served as a key member on a cross-functioning senior leadership team to shift priorities, which saved the organization from closure. • Over 3 seasons, increased single ticket sales by 43%, oversaw a complete rebrand and website rebuild during significant leadership change and financial instability. • Streamlined box office operations servicing a two-city audience; operationalized strategies for maximum efficiency+organizational impact. Desert Botanical Garden: Key member of a multi-department team to create and execute a large donor event. Assisted in executing an extensive audience survey. Solicited and tracked sponsorships; budgeted and planned an international donor excursion. Phoenix Symphony: Led PR surrounding the appointment of Maestro Tito Muñoz. Sedona Film Festival: Social media communications Wheelwright Museum: Post-pandemic PR

University of Arizona - Eller College of Management

Bachelor, Business, Marketing, Business Communications

Syracuse University London/Kensington

Mixed Studies, European Cultural History, Retail and Fashion

Arizona State University, W. P. Carey School of Business

Masters of Business Administration (MBA), Concentrations in Leadership/Organizational Behavior International Business

Arizona State University

Non Degree Seeking, Graduate Level: Museum Principles