Kate Balboni

About Kate Balboni

I\'m a growth-focused sales leader passionate about gift card solutions that drive behavior, improve outcomes, and make incentive programs truly impactful. At GiftCard Partners, I help enterprise clients in healthcare, life sciences, and wellness align their goals with strategic reward programs—everything from compliance-driven incentives to large-scale engagement campaigns.Over the years, I’ve had the opportunity to help shape and scale our flagship Engage2Reward™, build new verticals, and grow accounts by listening closely to what drives each customer’s success. I’ve led sales teams, assembled playbooks and other sales collateral, built go-to-market strategy with Product and Marketing, and partnered directly with our CEO on growth strategy.What keeps me energized is solving real problems—whether that means optimizing a client’s reward mix, translating regulatory requirements into program design, or helping internal teams bring a new idea to market. I’ve worn many hats: quota-carrying sales rep, strategist, mentor, and builder—and I bring both data and heart to each of those roles.I am always open to connecting with others passionate about behavior-driven rewards, employee wellness and engagement, or creative ways to deliver value through incentives.Expertise: Enterprise Sales, Channel Strategy, Employee Engagement, Healthcare Incentives, Wellness Programs, Gift Card Distribution, Sales Operations, Go-to-Market Strategy, Strategic Partnerships, Client Success, Life Sciences, HubSpot, Salesforce, RFP Management, Campaign Development, B2B SaaS, Open/Closed-Loop Rewards, Compliance (CMS, STARS, NCQA), Platform Sales, Inbound/Outbound Sales, Market Expansion, Partner Enablement, Team Leadership, Revenue Growth, Incentive Platforms, Sales Enablement, Customer Loyalty, Retention Strategies, Storytelling in Sales, Vertical Market Development

Experience

1. Vice President Sales, Sales Operations & Strategy

   Giftcard Partners, Inc

   Sep 2009 — Present

Education

• Salve Regina University

  Bachelor of Science (B.S.)

Skills

• Customer Relationship Management (Crm)
• Strategy
• Fundraising
• Marketing Strategy
• Sales Operations
• Customer Retention
• Loyalty Programs
• Customer Service
• Customer Satisfaction
• New Business Development
• Solution Selling
• Forecasting
• Program Management
• Marketing
• Strategic Partnerships
• Retail
• B2b
• Relationship Management
• Account Management
• Business Development
• Communication
• Digital Marketing
• Lead Generation
• Customer Acquisition
• Business-to-Business (B2b)
• Direct Sales
• Leadership
• Budgets
• Microsoft Office
• Sales
• Email Marketing
• Sales Process
• Strategic Planning
• B2b Marketing
• Salesforce.com
• Sales Management
• Management