Kate Wheatley
Data Specialist @Monks
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WORK HISTORY
Data Specialist @Monks
Sydney, AU
Consulting and delivering on all aspects of web analytics implementations, with a focus on publisher data and developing publisher maturity- Using BigQuery, Cloud Functions and Apps Scripts to build data warehouses and automate ingestion and analysis of data in Google Cloud Platform - Data warehouse design, data ingestion automation and query optimisation in Redshift - Designing and building datasets as sources for visualisations in Data Studio and Power BI, ensuring the most efficient operation of the tool - Building GeoSpatial datasets in Google Cloud Platform with data ingested from Google Analytics, CRM, public census records and Google Maps. Visualising data in Google Earth to identify areas of opportunity and growth for clients - Planning and delivering optimisation projects through AB testing - Working with the Google News Initiative to audit publisher implementations of Google Analytics and Google Ad Manager, then recommending and delivering strategic experiments to increase revenue - Solution design for tracking implementations, tag deployment using dataLayer and site scraping in Google Tag Manager and QA of tracking - Designing and deploying server side Google Tag Manager implementations - Analysis of onsite behavioural data with a focus on generating actionable insights
EDUCATION
Rutgers University
Exchange study for BA, Pure Mathematics
The University of Queensland
Bachelor of Arts - BA, Mathematics
UNSW
Graduate Certificate, Data Science
The University of Queensland
Bachelor of Laws - LLB, Law, 2A Honours
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