Kate van Bronkhorst Scannell
Director, Trade Marketing at adidas
- Role
- Director, Trade Marketing (Stretch) at adidas
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Kate van Bronkhorst Scannell
I take pride in creating insightful, compelling, straight-up fun marketing that delivers great results for brands big and small. I\'m currently leading the retail marketing strategy for adidas at Foot Locker, Inc, bringing the iconic three stripes to life at one of the world\'s key sneaker retailers. I love bringing together a strategic vision with smart, creative execution to connect consumers and brands. My experience managing complex campaigns from an agency side means that when I\'m on a project, no idea is too big and no detail is too small. When I\'m not writing strategic briefs or following up on billing, I\'m trying out a new restaurant or winery or yelling at sports on TV.
Experience
Director, Trade Marketing (Stretch)
Dec 2022 — Present
Education
University of Oregon
B.A., Journalism: Advertising
2004 — 2008
Skills
- Newsletters
- Sponsorship
- Strategy
- Integrated Marketing
- New Media
- Research
- Public Relations
- Press Releases
- Editing
- Marketing
- Blogging
- Management
- Social Media
- Creative Strategy
- Leadership
- Digital Marketing
- Digital Strategy
- Budgets
- Advertising
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