Kate Birch
Head of Product @Vidivet
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WORK HISTORY
Head of Product @Vidivet
Exploration, experimentation and product delivery, creating the next generation of pet digital-health triage in a lean, user-centric, agile way.
EDUCATION
Lancaster University
BSc, Biochemistry with Genetics
SKILLS
ABOUT KATE BIRCH
I’m a strategic and hands-on Product Leader with a track record of turning early experiments into validated, scalable and revenue-generating products. I’ve led product, design, research and delivery inside a mission-driven health/tech startup, growing it into a high-performing service with consistently exceptional NPS. I’m known for bringing clarity and structure to chaotic environments, aligning teams, simplifying decisions and creating products that balance customer value with commercial reality. My approach blends lean consulting discipline with practical, empathetic leadership to build products that scale with confidence.
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