Kate Aviv

About Kate Aviv

Throughout my career, I have excelled at and enjoyed navigating the complex PR landscape, guiding organizations across sectors on their paths to prominence. Having spent 8 years primarily working in PR agencies and specializing in B2B tech, I learn quickly, think on my feet, and have a deep understanding of both the industry and the media landscape. My work with significant, enterprise-level clients highlights my adeptness at curating PR strategies that lead to impactful results. On the flip side of that coin, my work with startups from series A to IPO taught me that PR not only serves as a sales enablement tool, but also as a must-have program for any company looking for growth and recognition. As a seasoned leader with a passion for mentorship, I enjoy and thrive at guiding teams toward client objectives by emphasizing the importance of seamless campaign execution, strong media relationships, open communication, and great storytelling. Known for my persistent pursuit of excellence and keen eye for emerging trends, my goal is to leave a mark on the tech PR landscape, driving client success and shaping industry narratives. I am passionate about using the power of storytelling, networking, and communication to create positive results for organizations I represent. Ultimately, I believe in the power of media to change the world.

Experience

1. Account Director

   Matter Communications

   May 2023 — Present

Education

• Kent State University

  Bachelor of Science (BS) Bachelor of Arts (BA), Global Communication and Spanish

  2010 — 2014

• Kent State University

  Master's of Journalism and Mass Communication, Public Relations

  2014 — 2016