Kasvi Dawer

Driving Brand @Samsonite | MICA | GTM, Luxury Retail & Marketing Consultant

Role
Marketing Manager at Samsonite
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kasvi Dawer

We all are emotional beings looking for relevance, context and connection. Whether B2B or B2C, I believe that good marketing essentials are the same\" A passionate marketer & a diligent storyteller who is keen to build strategies, that help generate business outcomes. With a proven industry expertise, I possess the right mix of strategic business acumen, subject matter expertise & rich stakeholder management skills. I believe that great brands can spark conversations and advocate for change. Brands can be a source for growth as well as a force for good. That’s what makes me get out of bed every morning.You will find me observing how people meet their daily needs, obsessing over changing consumer sentiments, and analyzing disruptive business models in a bid to create ventures with a positive impact on people, organizations, and society at large. Or simply traveling and seeking inspiration in different cultures, absorbing their finer nuances to refresh my creative soul :)

Experience

  1. Marketing Manager

    Samsonite

    Nov 2022 — Present · Mumbai, IN

    Leading strategic brand growth across luxury retail and D2C channels.• Developing and executing GTM (Go-To-Market) strategies to successfully launch new products and maximize market impact.• Enhancing brand equity, market share, and customer loyalty through targeted, impactful campaigns.• Consumer insights to develop marketing strategies that resonate with diverse audiences.• Leading cross-functional coordination across teams to execute integrated marketing plans, ensuring seamless delivery from concept to execution.• Expertise in ATL & BTL campaigns, including OOH advertising, to boost brand visibility and engagement.• Spearheading product launches across APAC regions, aligning global strategies with local market needs.• Driving digital innovation and e-commerce strategies to enhance customer experience and optimize sales

Education

  • MICA | The School of Ideas

    Post Graduate Diploma In Digital Marketing, Marketing

  • Limkokwing University of Creative Technology

    Foundations in Designing, Fine/Studio Arts, General

  • Limkokwing University of Creative Technology

    Bachelors in Visual Communication - Majors in Business Administration , Business, Management, Marketing, and Related Support Services

    2015 — 2018

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Kasvi Dawer — Marketing Manager at Samsonite in Mumbai, MH, IN | Unifers