Kasturi Nisal

WORK HISTORY

EDUCATION

ABOUT KASTURI NISAL

I have 4 years of experience spanning SQL Database Administration and Digital Marketing, with a current Junior SEO Manager at GimmeGamma. I manage end-to-end SEO execution, client communication, backlink planning, keyword research, content optimisation, and use AI tools to enhance efficiency and results. I have handled SEO for clients such as TimesPro, Voyager Harness, Avanna, Luru, Borosil, Material Plus, Incentivate, Liquid IV, Live Fast, Just Pay, and many more, along with previous projects like Soundhq, Wingmateapp, Shadowbreeze, Instent, and Clevermen.My experience includes planning and executing backlink strategies, shortlisting high-quality websites (DA/DR 40+ and Spam Score <1%) for outreach, performing backlink analysis, and creating off-page strategies including guest posts and social bookmarking. I have also worked extensively on on-page SEO—keyword research, meta optimisation, headers, URL structure, internal linking, and fixing on-page issues using Google Search Console and Analytics. I ensured mobile-friendly, responsive structures and collaborated with content writers and developers for SEO-friendly implementations.I have conducted technical audits using SEO tools, performed detailed keyword research with SEMrush and Google Keyword Planner, and regularly interacted with clients for strategy alignment and performance reviews. I plan, write, and optimise content for SEO campaigns and leverage AI tools like Grok, ChatGPT, Perplexity, and Sora to improve content quality and reduce turnaround time.Tools I work with include SEMrush, Google Keyword Planner, SEO optimizer tools, WordPress, Google Search Console, Google Analytics, Canva, MS Excel, Google Sheets, Google Docs, and PowerPoint.