Kassy Rosewitz

About Kassy Rosewitz

Kassy is a seasoned Strategic Marketing, Communications, and Public Relations leader with over a decade of experience driving impactful campaigns that boost revenue, foster customer acquisition, and enhance consumer retention. Known for her results-oriented mindset, she brings a deep understanding of the consumer journey, from path-to-purchase to lifecycle and buyer behavior. Kassy’s collaborative leadership style and proactive approach enable her to turn complex strategies into actionable results. With an executive presence that seamlessly integrates high-level vision with tactical execution, she inspires teams, builds trust, and consistently delivers exceptional growth.Currently, Kassy leads the marketing, communications, and public relations teams at Sunrider International™, where she oversees brand content, media relations, and social media strategy. She holds a Master’s in Business Administration from Texas Woman’s University and a Bachelor’s degree in Sociology from William Paterson University.

Experience

1. Director of Marketing, Communications & Pr

   Sunrider International

   Jan 2021 — Present · Phoenix, AZ, US

Education

• William Paterson University of New Jersey

  Bachelor of Arts (B.A.), Sociology

• Texas Woman's University

  Master of Business Administration (M.B.A.), Business Administration and Management, General

Skills

• Program Management
• Database Administration
• Distance Learning
• Non-Profit Volunteering
• Community Relations Management
• Social Media
• Event Management
• Training & Development
• Event Planning
• Volunteer Management
• Staff Management
• Database Management
• Community Outreach
• Global Management
• Strategic Communications
• Non-Profit Volunteer
• Nonprofits
• Customer Service
• Volunteer Recruiting
• Microsoft Office
• Data Analysis
• Staff Development
• E-Learning
• Corporate Sponsorships
• Staff Training
• Staff Retention
• Strategy
• Social Media Marketing
• Public Relations
• Media Relations
• Leadership
• Grant Writing
• Strategic Planning
• Volunteer Training
• Corporate Communications
• Public Speaking
• International Relations
• Community Engagement
• Marketing Strategy
• Team Building