Kasia Swica
Senior Director of Product for The Sims
- Role
- Senior Director, Product Management at Electronic Arts (EA)
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Kasia Swica
Product management leader working on entertainment technology franchises like The Sims, Minecraft, Fortnite, and LEGO. Builder of teams that are building the future of fun. Experience both building new things zero to one and also growing the engagement and monetization of the biggest properties in gaming via 1P and UGC ecosystems. Key Skills: Product strategy and vision, portfolio management, roadmap planningNew product development, competitive analyses, user research, audience segmentation, user acquisition optimization, product live operations, AB testing, product growth Monetization for gaming, in-game economies, virtual currencies, new offer models, revenue optimization Establishing OKRs and other success metrics, financial modelling, business analytics, business intelligence, People management, team management, partnerships, business development Product areas:Gaming, film and television technology, virtual realityVideo games, platforms, launchers, ecosystems Monetization, in-game stores, base game sales, product engagement
Experience
Senior Director, Product Management
Apr 2024 — Present
Growing the Sims franchise.
Education
Stockholm School of Economics
Exchange, Supply Chain Management
2012
London Business School
Master of Science (M.Sc.), Management
2012
University of Toronto
Bachelor of Science (B.Sc.) with Honors, Double major in Human Biology and Ecology and Evolutionary Biology (EEB)
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