Kashmira Bendale

About Kashmira Bendale

With 7+ years of experience in social media strategy, ORM, and community engagement, I help brands build strong digital narratives, drive engagement, and manage their online reputation. I have worked across FMCG, finance, automotive, and telecom sectors, delivering data-driven insights and engagement strategies to enhance brand perception and customer loyalty. I have had the privilege of working with Amul, Tata.EV, Wagh Bakri Tea, Britannia, Coca-Cola, and TTBS, managing social media, ORM, and engagement strategies. My expertise lies in social listening, content planning, brand storytelling, and performance analytics, ensuring brands stay ahead of digital trends. What I Bring to the Table? Social Media Strategy & Brand Storytelling: I develop and execute platform-specific strategies that align with brand goals, optimizing content for maximum reach and engagement. Community Management & ORM: I proactively monitor, engage, and manage brand sentiment, ensuring positive consumer interactions and timely responses to queries, feedback, and potential crises. Data-Driven Decision Making: I leverage Power BI, Sprinklr, Locobuzz, and Social Studio to extract key insights, measure performance, and continuously refine strategies for improved impact. Campaign Execution & Performance Optimization: I have successfully executed real-time engagement campaigns for WPL, IPL, and Champions Trophy, increasing brand visibility and audience participation. UGC-Driven Growth: I integrate user-generated content (UGC) to create authentic brand experiences, ensuring organic engagement and wider reach. Key Achievements- Boosted brand engagement by 30% for Amul’s Protein and WPL campaigns through strategic content and real-time interactions- Enhanced customer satisfaction and brand sentiment for Coca-Cola and Britannia through ORM best practices- Developed UGC-driven strategies for Amul, leading to increased organic brand advocacy- Strengthened digital presence for TTBS, ensuring seamless execution of marketing campaigns and client servicing. Why Work With Me? I thrive in fast-paced digital ecosystems, where engagement, insights, and brand reputation drive success. My passion for audience-driven storytelling, real-time engagement, and strategic decision-making allows me to deliver measurable results and impactful brand experiences. Let’s connect and explore new ways to build **stronger digital communities** and enhance brand engagement!

Experience

1. Account Manager

   Ulka

   Sep 2024 — Present

Education

• SIES Management college

  Bachelor's degree

  2013 — 2016