Kashish Garg

About Kashish Garg

I am a results-oriented performer with a proven track record in driving impactful programmatic advertising outcomes. My core expertise lies in the strategic and tactical execution of end-to-end campaigns within key platforms, including Google Display & Video 360 (DV360) and Amazon DSP. I possess a comprehensive understanding of the broader digital marketing ecosystem, encompassing SEO, SEM, influencer marketing, and affiliate marketing.My approach is deeply analytical, leveraging A/B testing, conversion rate optimization, and meticulous KPI tracking to continuously refine campaign performance. I am passionate about harnessing the power of AI & Machine Learning, demonstrated by my experience in implementing Scibids AI and leveraging ML-driven campaign enhancements to optimize ad spend and improve efficiency.In campaign management, I excel at audience targeting, real-time bidding, bid management, and strategic budget allocation. Notably, I have served as the Account Lead managing comprehensive digital marketing campaigns across multiple platforms and have led complete campaign setup and ongoing optimization efforts for major oral care brands. I have a proven ability to leverage a diverse ad tech stack, including DV360, Amazon DSP, and Google Search and Discovery campaigns. Furthermore, I have successfully implemented programmatic guaranteed (PG) deals to secure premium inventory and enhance campaign performance and have utilized Scibids AI for advanced bid optimization strategies across platforms. My commitment extends to delivering thorough data analysis and reporting to inform strategic decisions and to maintaining direct client relationships while ensuring all campaign objectives were exceeded

Experience

1. Media Supervisor

   Cheil Worldwide

   Jul 2025 — Present · Gurugram, IN

Education

• Digital Vidya

  Certification , digital marketing

• Amity university

  Bachelor's of science (Honor) , Medical biotechnology

  2013 — 2017