Kashan Ahmed

Ecommerce Manager @White Brands

Gurugram, IN

Spearheaded profit and loss (P&L) management for all marketplace channels, drivingrevenue and profitability.Developed and executed scalable strategies to maximize market share across diverseplatforms.(Amazon, Flipkart, Myntra, Ajio, Nykaa) and quick commerce.Initiated marketplace operations from the ground up, achieving a GMV of 7 figures within11 months.Identified and capitalized on growth opportunities through strategic promotions, exclusiveproduct launches, and optimized assortment planning.Cultivated and maintained strong relationships with marketplace category teams.Collaborated with internal stakeholders, including supply chain, finance, and warehouseteams, to ensure operational excellence.Expanded brand presence into international marketplaces, including Amazon (US, UAE,KSA), Noon, and Walmart.Negotiated with logistics partners to efficiently fulfill international orders.Optimized product listings, pricing strategies, and promotional campaigns to enhanceorganic visibility and conversion rates.Led marketplace advertising and performance marketing initiatives to enhance visibilityand drive sales.Monitored market trends, competitor activities, and platform developments to identifyopportunities and maintain a competitive edge.Conducted market research to identify demand and competition and planned productlaunches in coordination with the sourcing team.Tracked and reported on weekly and monthly sales performance, consistently meeting orexceeding key performance indicators (KPIs).Managed a team of four personnel, overseeing their tasks and enhancing teamperformance to achieve project goals.