Karthick R

About Karthick R

I’m a Digital Marketing Executive with 8 months of hands-on experience helping IT brands get noticed, rank higher in search, and start meaningful conversations with the right people.In my current role, I focus on SEO (on-page & off-page), lead outreach campaigns to build quality backlinks, and manage LinkedIn ad campaigns that drive engagement and generate potential leads.I work with tools like SEMrush, Google Analytics, Search Console, Tag Manager, WordPress, and AI tools. I also create visuals in Canva, design basic banners, and handle campaign reporting and performance tracking using Google Sheets and Excel.Core Skills: → On-Page & Off-Page SEO→ B2B Lead Generation via LinkedIn→ Outreach & Link Building→ Campaign Analysis & Reporting→ Content Strategy & Visual CreationFor me, digital marketing isn’t just about clicks and impressions, it’s about connecting brands with people in a way that builds trust, drives growth, and delivers measurable results. I’m ready to bring that mindset to a team where I can keep learning and make an impact from day one.

Experience

1. Digital Marketing Executive

   Rsquare Technologies

   Jan 2025 — Present · Tenkasi, IN

   Implement SEO strategies (on-page & off-page) to improve search rankings and website visibility.→ Lead outreach campaigns to build high-quality backlinks and strengthen online presence.→ Manage and optimize LinkedIn ad campaigns to boost engagement and generate B2B leads.→ Use tools like SEMrush, Google Analytics, Search Console, Tag Manager, Microsoft Clarity, WordPress, and Moz Pro for performance tracking and optimization.→ Create visuals and basic banners in Canva; prepare campaign reports and track metrics in Google Sheets & Excel.

Education

• HINDUSTHAN INSTITUTE OF TECH

  Bachelor of Engineering - BE, Computer Science and Engineering