Karthik Suryanarayanan

Director, Strategy & Transformation | Building Capzicum

Role
Founder at Capzicum
Location
Austin, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

Experience

  1. Founder

    Capzicum

    Jul 2025 — Present · Austin, TX, US

    Built Capzicum — a free iOS app that helps everyday grocery shoppers spot flagged ingredients using data from nonprofit watchdogs (CSPI, EWG) and premium grocer banned-ingredient lists (Whole Foods, Kroger Simple Truth, others).No barcodes needed — scan, photograph, or type any ingredient list. Works on imported foods, ethnic groceries, local brands, farmers market products.Built the product strategy, the app and the data pipeline. This started as a personal frustration with existing food scanner apps and turned into something I think is genuinely useful. Free, no user data collected. Get the app here https://apps.apple.com/us/app/capzicum-food-checker/id67••••••96

Education

  • Periyar University

    B.Tech, Chemical Engineering

    1998 — 2002

  • University of California, Berkeley, Haas School of Business

    MBA, Entrepreneurship & Strategy

    2011 — 2014

  • University of Cincinnati

    Master's, Materials Science and Engineering

    2002 — 2005

Skills

  • Strategic Planning
  • Medical Devices
  • Leadership
  • Supply Chain
  • Strategy
  • Entrepreneurship
  • Cross-Functional Team Leadership
  • Consulting
  • Product Management
  • Product Development
  • Six Sigma
  • Competitive Analysis
  • Start-Ups

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Karthik Suryanarayanan — Founder at Capzicum in Austin, TX, US | Unifers