Karthikeyan S

About Karthikeyan S

I’m a results-oriented digital marketer with 2+ years of experience in social media strategy, performance advertising, content creation, and personal branding. My work spans across Meta, Google, and LinkedIn Ads, email and WhatsApp campaigns, and high-conversion content marketing.I’ve successfully converted ₹36K in ad spend into ₹3.5L+ revenue through ROI-focused campaign execution. I specialize in creating platform-optimized content, video storytelling, and lead-generation funnels. I also manage branding for companies and individuals, helping them build visibility, trust, and community online.Whether it\'s a product, service, or personal brand — I drive engagement through strategic planning, creative execution, and real-time analytics.

Experience

1. Digital Marketing

   Caprics Learning Lab

   Jun 2023 — Present · Chennai, IN

   Executed ad campaigns across Meta, Google & LinkedIn, generating ₹3.5L+ revenue from ₹36K spend.• Shot & edited reels for school events, testimonials, and explainer videos.• Managed content and social media for K–12 and preschool segments.• Built monthly content calendars, email, and WhatsApp campaigns.• Led personal branding efforts for the founder on LinkedIn, Instagram, and YouTube.

Education

• Chennai Institute of Technology

  Bachelor of Engineering - BE

  2017 — 2021

• SRM IST Chennai

  Master of Business Administration - MBA

  2021 — 2023

Skills

• Branding
• Social Media Marketing
• Apps Marketing
• Wordpress
• Youtube Advertising
• Email Strategy
• Campaign Management
• Website Building
• SEO
• Market Research
• Google Adwords
• Affiliate Marketing
• Google Webmaster Tools
• Website Promotion
• Online Brand Building
• Digital Marketing
• Html
• Adsence
• Adwords
• Google Analytics
• Cms Maintainance
• Video Branding
• Marketing Strategy
• Online Advertising
• Email Marketing
• Social Media