Karsyn Lemmons
Audience and Digital Engagement Specialist at POLITICO
- Role
- Audience and Digital Engagement Specialist at POLITICO
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Karsyn Lemmons
I’m a strategic communications professional with a background in journalism and a passion for using innovative digital media to drive engagement, advocacy, and cross-cultural understanding. I specialize in audience-first storytelling and data-informed content strategies that resonate across diverse and influential communities.Currently, I serve as the Audience and Digital Engagement Specialist for POLITICO Live, where I support digital promotion for high-profile policy events, develop video and social content to extend event impact, and analyze audience performance to strengthen reach and engagement.I hold a Master’s degree in Communication, Culture, and Technology from Georgetown University, where my research focused on strategic intercultural communication for social impact, and a Bachelor’s degree in Journalism from The University of Texas at Austin. My experience also includes roles at the United Nations and the Bretton Woods Committee, supporting global communications and outreach initiatives. Fluent in English and proficient in French, I’m committed to amplifying underrepresented voices and advancing meaningful change through strategic communications.
Experience
Audience and Digital Engagement Specialist
Jan 2025 — Present · Washington, DC, US
Lead audience and digital engagement strategy for POLITICO Live events, managing promotionalcampaigns across email, social, web, and video to drive registrations and participation-Produce and optimize digital content – including event pages, email marketing, social copy, and event recap/promotional videos – to expand audience reach, engagement, and brand visibility-Analyze audience performance metrics and collaborate cross-functionally with editorial, communications, and event production to refine outreach strategies and enhance the attendee experience
Education
The University of Texas at Austin
Journalism, Communication and Media Studies
2017 — 2020
Georgetown University
Master of Arts - MA, Communication, Culture and Technology
Sciences Po
European History and Government
2019
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