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Current company Pearl 27
Technology; Information and Media · 204 employees · Founded 2025 · Lehi, Utah, United States
Pearl 27 was founded on a straightforward observation. AI models are becoming the primary way people discover brands, and most companies have no system to influence what those models say about them. Pearl 27 enables brands to control what\'s being said. We built the operating system for AI-era discoverability. That means diagnosing where brands are invisible or misrepresented in AI outputs, executing through certified human experts, and measuring what actually changes over time. We are also building a global network of Drummers, certified community participants who represent brands authentically in the conversations AI models learn from. It is a new category of work, distinct from influencer marketing and traditional SEO, one that did not exist before large language models became the default discovery layer. The brands that shaped what AI knows about them will have a structural advantage over the ones that waited. Pearl 27 exists for the ones who intend to move first.