Sudipta Karmakar

🎯Brand Marketer with a Performance Mindset. Marketing Executive @Lifesight

Role: Marketing Executive at Lifesight
Location: Bengaluru, KA, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Sudipta Karmakar

Characteristics Results-driven: My approach is grounded in achieving tangible…

Experience

Marketing Executive
Lifesight
Aug 2025 — Present · Bengaluru South, IN

Education

IIDE - Indian Institute of Digital Education
Advanced Digital marketing Program
2022 — 2023
University of Calcutta
Bachelor's degree
2016 — 2019
St. Xavier's Institution
ISC

Contact information

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Work email
•••••@lifesight.io
Personal email
•••••@•••••.com
Direct dial
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Current company

Lifesight

Software Development · 166 employees · Founded 2017 · New York City, New York, United States

Lifesight is the Agentic Unified Marketing Measurement Platform that helps marketing and finance teams measure true marketing ROI, optimize budgets, and make better decisions with confidence. Unlike traditional attribution tools that rely on correlation, Lifesight combines Marketing Mix Modeling (MMM), Incrementality Testing, and Causal Attribution into a unified measurement framework to uncover the true incremental impact of every marketing investment. Powered by AI agents, Lifesight transforms measurement into action. Teams can analyze performance, forecast outcomes, optimize budgets, detect anomalies, and generate executive-ready insights from a single source of truth. Trusted by hundreds of global brands, Lifesight enables organizations to move beyond fragmented analytics and platform-reported metrics to gain a unified, causal understanding of what drives business growth. Measure. Optimize. Decide. Forecast.

lifesight.io

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About Sudipta Karmakar

Experience

Marketing Executive

Education

IIDE - Indian Institute of Digital Education

University of Calcutta

St. Xavier's Institution

Find verified contacts for anyone on LinkedIn