Karly Marker

About Karly Marker

Hello LinkedIn :) I am a 2020 graduate from Western Washington University who…

Experience

1. Marketing Manager

   Cascade Autocenter

   Nov 2023 — Present · Wenatchee, WA, US

   Develop and execute comprehensive digital marketing campaigns that align with the dealership\'s goals and target audience. This includes SEO, SEM, email marketing, and social media advertising.Monitor, analyze, and interpret data from Google Analytics to track website traffic, campaign performance, and user behavior. Use this data to optimize marketing strategies and report on key performance indicators (KPIs).Capture high-quality images of our vehicles and dealership events for use in advertising materials, social media, and our website.Plan and coordinate promotional events, such as product launches, test drive events, and community involvement activities, to enhance the dealership\'s brand visibility and engage with the local community.Maintain and curate the dealership\'s social media presence on platforms like Facebook, Instagram, Twitter, and LinkedIn. Create engaging content, respond to customer inquiries, and monitor trends in automotive marketing.Develop a balanced marketing strategy that combines digital and traditional advertising methods to reach a wide audience effectively. This includes managing print ads, radio spots, and TV commercials.Develop and manage marketing budgets, ensuring that campaigns are cost-effective and meet established financial targets.