Karl Thompson

About Karl Thompson

As Principal and Creative Director of GrayMatter Agency, I help medical device and life…

Experience

1. Principal Partner Creative Director

   Graymatter Agency Inc

   Jan 2006 — Present

   GrayMatter helps clients strategically navigate the digital and media ecosystem, by developing branding, messaging and award winning creative that activates customers. We have a specialty in Medical Device, Healthcare and complex technologies. We also have a deep and historied understanding of consumers, consumer goods and emotive messaging.We create experiences and conversations through content that stimulates the emotions. We help you think smarter™ about your customers and prospects. We help you build communities of participants. And every day we have fun, play and partner with our clients.

Education

• Virginia Commonwealth University

  BFA

  1977 — 1981

Skills

• Interactive Marketing
• Digital Marketing
• Marketing Strategy
• Integrated Marketing
• Social Media Marketing
• Marketing
• Interaction Design
• Medical Device Marketing
• Social Media
• Creative Services
• Logo Design
• New Media
• Branding & Identity
• Ibook Author Interactive Design
• Outdoor Advertising
• Creative Direction
• User Interface Design
• Digital Strategy
• Advertising
• Web Design
• Concept Development
• Art Direction
• Direct Mail
• Marketing Communications
• Corporate Branding
• Medical Device Product Launches
• Creative Strategy
• Content Development
• Corporate Identity
• Email Marketing
• Interactive Advertising
• Interactive Media
• Brand Development