Karla I Ramirez
Event Marketing Manager @Association of Certified Fraud Examiners (ACFE)
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WORK HISTORY
Event Marketing Manager @Association of Certified Fraud Examiners (ACFE)
Austin, TX, US
Manage marketing strategies that enhance visibility and attendance for ACFE\'s in-person, hybrid and virtual events. Collaborates cross departmentally to develop integrated marketing plans, leveraging digital, print, and social media campaigns to drive engagement and brand awareness. Develops and executes multi-channel marketing campaigns to promote instructor-led learning events, webinars, and conferences. Analyzes key performance metrics to assess campaign effectiveness and optimize marketing strategies. Implements cost-effective marketing initiatives using direct mail, PPC, social media, and email campaigns.
EDUCATION
Azusa Pacific University
MBA
Azusa Pacific University
BA - Comm/PR Major - Minor in Marketing
SKILLS
ABOUT KARLA I RAMIREZ
Experienced marketing and events professional with a strong, successful background in…
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