Karla Cross

About Karla Cross

I partner with top-tier health and wellness innovators who prioritize efficacy, transparency, and differentiation. By crafting marketing strategies rooted in research, science, and clinical studies, I help thought leaders amplify their impact, drive growth, and connect with practitioners and consumers seeking trusted, evidence-based products. My work delivers measurable results while advancing wellness and sustainability.

Experience

1. Senior Marketing Consultant - Endurance Products Company

   Endurpro - Endurance Products Company

   Sep 2025 — Present

   As Director of Marketing & Communications for EndurPro, I assist with the strategic launch and growth of our professional-only nutraceutical line built on SmartMatrix™ secure-release technology. I shape our communications with the brand story, drive practitioner engagement, and guide digital marketing initiatives that connect evidence-based innovation with clinical practice. Partnering closely with leadership, I oversee campaigns, product positioning, and event strategies to build awareness and trust—empowering practitioners to deliver superior patient outcomes with science-backed solutions.

Education

• Transformation Academy

  Health and Wellness Coach, Health and Wellness, and Nutrition

  2019 — 2019

• Central Oregon Community College

  Independent Study, Marketing and Media

• Washington State University

  BA Humanities and Fine Arts, Arts and Culture and Psychology

Skills

• Event Management
• Key Account Management
• Online Advertising
• Public Relations
• Direct Marketing
• Social Media
• Marketing
• Social Media and Profile Builds
• Online Marketing
• Product Marketing
• Recruiting
• Brand Development
• Lead Generation
• Nonprofits
• Business Development
• Sponsorship
• Start-Ups
• Customer Service
• Strategy
• Entrepreneurship
• Sales
• Email Marketing
• Advertising
• Leadership
• Marketing Communications
• Market Research