Karla Carruitero
Digital Marketing | Building Data-Driven Brand Experiences | Cross-Functional Leadership
- Role
- Senior Manager, Site Marketing at IPSY
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Karla Carruitero
Digital product and marketing strategy leader with a proven track record of maximizing revenue and user experience for global e-commerce platforms across IPSY, H&M, and Target. Expert in go-to-market (GTM) strategy, conversion rate optimization (CVR), and driving cross-functional alignment across Product, Engineering, Marketing, and Merchandising.Known for analytic-driven solutions, exceptional project management skills, and strong cross-functional collaboration. Passionate about building meaningful customer experiences and excited to drive growth for innovative, customer-first brands.
Experience
Senior Manager, Site Marketing
Jan 2026 — Present · New York, NY, US
Education
Questrom School of Business, Boston University
Bachelor of Business Administration (B.B.A.) and Minor in Communications, Marketing and Advertising
2015 — 2019
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.