Karl A.

Product and Propositions Manager @Barclays UK

Knutsford, GB

Product and Proposition Manager is responsible for developing, managing, and optimizing financial products (such as credit cards, loans, or banking services) to meet customer needs and drive business growth. The role typically involves: • Product Strategy & Development – Defining the vision and roadmap for a product, ensuring it aligns with business goals and customer expectations. • Proposition Design – Crafting compelling customer value propositions (CVPs) that differentiate the product in the market. • Market & Competitor Analysis – Understanding market trends, customer behaviors, and competitor offerings to refine the product strategy. • Customer Experience & Journey Mapping – Ensuring a seamless and engaging experience for users, from application to ongoing usage. • Stakeholder & Cross-Team Collaboration – Working with teams across marketing, risk, compliance, operations, and technology to deliver and enhance the product. • Performance Monitoring – Tracking key metrics like customer acquisition, usage, profitability, and satisfaction to drive continuous improvement.In my case a Product & Proposition Manager for Credit Cards within Everyday Money Management, I will focus on making credit cards more valuable, user-friendly, and aligned with customer financial well-being. It’s a mix of strategy, problem-solving, and execution—a great fit for someone with leadership, analytical thinking, and adaptability!