Karin Timmermans Landers

About Karin Timmermans Landers

Emotionally intelligent data, people, and operations cruncher, I’m equal parts translator, strategist, and storyteller. I help tech companies bring their boldest ideas to market with clarity and momentum. My passion is transforming complex technologies into clear, compelling narratives that resonate with real-world business needs. With a strong foundation in B2B and bringing open source projects to the enterprise, my experience in data streaming, cloud infrastructure, security, and AI-driven applications allows me to thrive at the intersection of product, marketing, and customer success.Whether launching go-to-market strategies, shaping product positioning, driving content programs, or enabling sales teams, I bring curiosity, clarity, and cross-functional energy to every initiative. As an event speaker and moderator, I enjoy sharing insights, hosting conversations with industry experts, and making technical content accessible and inspiring for audiences worldwide. I’ve led webinars, hosted panel discussions, and contributed, hosted, and presented at global conferences like Flink Forward and QCon. I’m especially excited by:* Telling stories that bridge the gap between highly technical engineering and customer value* Driving the adoption of new technologies that change how businesses operate* Collaborating with brilliant minds to bring product visions to lifeHow did I end up in Product Marketing? As a Jack of all trades, at heart, I’m a results-oriented, innovative professional experienced in marketing, sales, operations, automation, analytics, training, and management. Able to organize data sets, people, and projects meaningfully for stakeholders who need visibility and tangible results, and create workflows that match customer journeys. Excels in fast-paced, dynamic environments, able to work independently and as an integral part of a team using sound business acumen with persistence to exceed goals. Provides a unique combination of strategy, project management, people management, and execution. Where there is a need, there is always a way!(Or three we can test.) Skills include: Marketing strategy & managementDigital marketingBrand managementCampaign managementContent strategy and executionSocial media marketingSEO Lead generation Lead funnel build and optimization Analytics and reportingEmail nurture, segmentation, and automationBudget managementTeam leadershipCross-functional collaborationMarket segmentationProject managementSales enablementEvent management, both internal and paid sponsorships

Experience

1. Staff Product Marketing Manager

   Ververica

   Dec 2025 — Present

Education

• Oregon State University

  All Coursework, MA, Applied Anthropology

• University of Oregon

  Bachelor of Arts (B.A.), Anthropology

Skills

• Account Management
• Call Center
• Credit Cards
• Salesforce.com
• Selling
• Loans
• Microsoft Excel
• Powerpoint
• Management
• Microsoft Office
• Sales
• Software Industry
• Leadership
• Customer Satisfaction
• Banking
• Risk Management
• Team Management
• Mortgage Lending
• Cold Calling
• Staff Supervision
• Consumer Lending
• Oracle
• Cloud Computing
• Call Centers
• Business Development
• Software as a Service (Saas)
• Human Resources
• Financial Services
• Crm
• Analysis
• Credit
• Information Security
• Solution Selling
• Hogan Assessments
• Retail Banking
• Sales Operations
• Customer Service
• Endpoint Security
• Networking
• Lead Generation