Karina Grotz
Monetization via #Payments for Gaming & Emerging Markets / #FinTech
- Role
- Business Development - Igaming & Sports-betting at Paysafe
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Karina Grotz
I\'m a marketing/sales/bus dev connector specialized in platform monetization via payments strategy. I also have experience helping entrepreneurs maximize their brand\'s visibility thru distribution & cross platform partnerships, social media strategy and licensing programs.I recently joined Paysafe after three years at Fiserv where my client portfolio included market leading gaming platforms DraftKings, FanDuel, Fanatics, Caesar\'s Sports as well as others ranging from ADW to crypto platforms to social casinos and sweepstakes. Prior to Fiserv, I spent ten years at InComm where I worked with content platform providers across gaming, music, and publishing on their monetization strategy by leveraging prepaid solutions, gift cards, digital currencies, loyalty, mobile and digital distribution. Experience also includes biz dev roles at tech startups: SocialVest, Etchstar (co-founder, now Coveroo.com which was acquired by Zazzle 11/15), PlaceVine, NextMedium, Oolium and Karma Media Labs. Helped launch Toms Shoes and fell sideways into cause-marketing & social-entrepreneurship. Also served as the Director of Integrated Marketing & Sponsorships at FremantleMedia representing a portfolio of entertainment properties including American Idol and have consulted for brands ranging from Anheuser-Busch to Chopard. Previous to these roles, spent six years at Miramax Films after starting career on a desk in the TV packaging department at the William Morris Agency in Beverly Hills.
Experience
Business Development - Igaming & Sports-betting
May 2023 — Present · Los Angeles, CA, US
Paysafe Limited (“Paysafe”)(NYSE: PSFE)(PSFE.WS) is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, and online cash solutions. With 25 years of online payment experience, an annualized transactional volume of over $130 billion in 2022, and approximately 3,300 employees located in 12+ countries, Paysafe connects businesses and consumers across more than 250 payment types in over 40 currencies around the world. Delivered through an integrated platform, Paysafe solutions are geared toward mobile-initiated transactions, real-time analytics and the convergence between brick-and-mortar and online payments. Further information is available at
Education
UCLA
BA, Art History
Skills
- Product Marketing
- Social Media Marketing
- Online Gaming
- New Media
- Strategic Partnerships
- New Business Development
- Igaming
- E-Commerce
- Mobile Payments
- Mobile Devices
- Payments
- Gift Cards
- Email Marketing
- Connector of People
- Brand Development
- Entertainment
- Social Media
- Sem
- Product Management
- Sponsorship
- Leadership
- Mobile Marketing
- Online Advertising
- Alternative Payments
- Management
- Marketing
- Online Gambling
- Monetization
- Transaction Technologies
- Digital Strategy
- Press Releases
- Digital Media
- Brand Management
- Content Strategy
- Marketing Strategy
- Entrepreneurship
- Prepaid
- Marketing Communications
- Lead Generation
- Building Brand Awareness
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